Real Results, Local Impact
Smart, Cost-Effective Marketing Strategies That Help Small Businesses Grow
From digital advertising and radio to print and social media, we craft multi-platform campaigns tailored to meet the goals—and budgets—of local businesses. See how our clients are connecting with their communities and getting real, measurable results.
Contact one of our Sales Associates to create your customized advertising solutions.
Connecting Community Through Multi-Platform Storytelling
By combining the power of radio, print, social media, and strategic event partnerships, the Town of Mooresville has built a dynamic and effective platform for community engagement. Through their weekly WSIC show, I Heart Mooresville, and consistent collaboration with Lake Norman Woman Magazine, they’ve been able to spotlight local businesses, nonprofits, and special events in a way that reaches residents across multiple touchpoints.
This well-rounded approach has not only increased visibility for town programs but also strengthened connections within the community—creating more opportunities for residents and visitors to get involved, stay informed, and fall in love with Mooresville all over again.
“WSIC Radio and Lake Norman Woman Magazine’s strong connection to the local community allows us to share our programs with a wider audience. Partnering with them has helped us reach more residents and visitors so they can discover the many experiences offered throughout the community. Lake Norman Woman and WSIC Radio share our commitment to celebrating the people and stories that make our town special.”
— Christine Patterson, Arts and Events Manager, Town of Mooresville
Building Trust Through Every Channel
LKN Speech-Language Pathology has long been a trusted provider in the Lake Norman community, and their partnership with Lake Norman Woman Magazine helped them grow that reputation even further. With the transition to new ownership, they expanded their marketing approach to include radio and social media—appearing regularly on Good Morning LKN and leveraging editorial features and paid campaigns to reach a wider audience.
This multi-platform strategy not only introduced new owner Lori Kury to the community but also reinforced trust among current clients. By combining authentic storytelling with consistent visibility, LKN-SLP has continued to grow while staying rooted in the values that have defined their success from the start.
“With LKNW’s help, marketing and telling my story helped educate others about what made our practice unique. When I committed to a cover story in 2021, our business grew at least 75%. Now, with the addition of radio and social media, we’ve expanded even further. They have become like family to us.”
— Marianne Umphlett, Founder
“I honestly didn’t know where to start with marketing. The LKNW and WSIC team made it easy, seamless, and perfectly tailored to celebrate both the legacy Marianne built and the future we’re building together. I’m grateful to have them as a support system.”
— Lori Kury MS CCC-SLP, Owner
Smart Strategy, Strong Results
When Pure Barre Mooresville set out to grow its membership base, franchise owner Katie Howard knew she needed a marketing solution that was both effective and budget-friendly. By partnering with Lake Norman Woman Magazine, she launched a targeted programmatic advertising campaign that focused on reaching her ideal audience through local lifestyle hotspots—grocery stores, boutiques, and restaurants.
With 50,000 impressions per month, the campaign delivered measurable results, increasing membership and elevating brand visibility. The success of the strategy led Katie to renew for another year, proving that smart, strategic advertising can drive growth—even in a competitive market.